The booking source is intended as a source of marketing data. Knowledge of the source of a reservation is useful when directing advertising, creating market analysis etc
This feature allows you to report on sources that are linked to both Reservations and Client information. Sources can be used to identify specific advertising and marketing campaigns for your business. For Example; Wotif Special, Local Races, Word of Mouth etc.
Use this feature when making reservations, we suggest that you make the Booking Source field mandatory to ensure it is completed by your staff every time allowing you to capture what marketing campaigns are working for you and which are not.